Online Virtual Charity Auctions
Guiding You to the Next Frontier of Fundraising: Online Virtual Charity Auctions
For many of us, 2020 was the year of learning a new language. Unfamiliar words became everyday vocabulary: virtual gala, pivot, platform, Zoom, Zoom fatigue, green screen, teleprompter, chat cheerleader, pre-recorded, production, virtual charity auctions, and so many more. At the beginning of March 2020, we were experiencing the most successful year we had ever had. With six record-breaking galas the second week of March, we anticipated our packed calendar would be a fantastic one. Then we were forced to hit the brakes. I think we are still trying to recover from the whiplash. We were thrown into the cancel/postpone/pivot conversation with every client partner we had. Like many businesses, we fell into the deep end, and we had to figure it out. And we did, with online benefit auctions.
Setting up an online auction for charity was new to us. Luckily, Bobby D. is our resident technology nerd. With more professional A/V equipment than you could imagine, he was thrilled to set up our studio for online charity auctions! In the blink of an eye, we had an entire professional studio for launching charity silent auctions online with multiple computers, screens, lights, microphones, and an installed green screen. He was ready for online auctions for nonprofits, but our next step was to figure out the best practices.
On top of a public health pause, we found ourselves needing to take a social pause. We have always identified with the auction industry in our fundraising company. During the transition, we realized the historical nature of auctions and the misrepresentation of auctioneers was detrimental to our hearts and personal missions. We had to spend time creating a new world for ourselves as well as our company, to focus on our real passion. We yearn to help nonprofits create lasting, meaningful relationships with donors. We wanted to help donors find and fund the nonprofits that share their values and will do the work they want done to improve the world.
As we embarked on a new normal of virtual auctions for nonprofits, this became our focus. With every online charity auction we take on, Star Benefit “auctions” strives to create meaningful experiences for donors as they make the gift to a nonprofit organization. No matter if it’s an online silent auction for a nonprofit or in-person fundraising event, we nurture that interaction to be warm and supportive. We want that first gift to feel memorable and get donors excited to give again, and hopefully more. So, do we do online auctions for nonprofits? Yes! We have created, hosted, conducted, consulted, evaluated, studied, and worshipped innumerable virtual galas. We have equipment and relationships that can help your organization thrive in a virtual world. We live, eat, sleep, and breathe nonprofit fundraising, and we are ready to help anyone that is learning the newest virtual language. We are the trained lifeguards ready to bring lifesaving measures to your fundraising efforts through virtual charity auctions.
